Selling to the United States government

In making plans to enter the U.S. market, foreign companies should not overlook opportunities to sell to the federal government. This particular segment of the American market is very large and remains quite strong, even through recent difficulties elsewhere in the general economy. Spending on information and other innovative technologies is growing at both defense and civilian agencies of the federal government.

The significance of this market is even more apparent when one realizes how much of it is within reach of small companies, and not just giant defense contractors. The Small Business Administration has estimated that in recent years companies of that size have received about $45 billion annually, out of a total annual federal procurement marketplace of $200 billion.

This does not mean that selling to the U.S. federal government is easy. There are many challenges involved, especially for small and medium-sized companies that are foreign-owned with no Washington presence.

The Atlantic Synergies Advantages
In addition to its location near Washington, D.C. and multilingual fluency, there are several other reasons why a government reseller agreement with Atlantic Synergies provides a foreign company the real advantages in selling to this important market. Simply stated, Atlantic Synergies offers small and medium-sized foreign companies a unique opportunity to enter this enormous market for information technology services at an ideal time.

A Unique Opportunity
The opportunity offered is unique, because Atlantic Synergies is an American citizen, woman-owned, small business. The U.S. government has an official policy of ensuring that such woman-owned, small businesses receive contracts with federal departments and agencies totaling at least 5% of dollar value of all federal contracts. The government has acknowledged that it is meeting only half this target. One important step it has taken to increase the amount of contracting with woman-owned businesses is the creation of an office within each agency that is responsible for helping women-owned businesses receive government contracts (See Women Owned Businesses Advocates).

For more information about this special advantage that Atlantic Synergies has in selling to the U.S. government, see the following websites:
Contract Assistance for Women Business Owners
Women Business Owners Guide
Womenbiz.gov

An Enormous Market
The government market that a foreign company has the opportunity to enter through Atlantic Synergies is enormous, because the US federal government (which does not include state and local governments) is projected to buy $53 billion in information technology products and services this year, with steady increases in following years (GEIA releases five year IT forecast).

The Ideal Time
This is the ideal time for many foreign information technology companies to enter the US government market. On December 17, President Bush signed into law the E-Government Act of 2002 (Bush signs E-Gov bill). This law is a major new initiative to implement electronic government throughout all federal departments and agencies. It follows the on-going implementation of 24 e-government initiatives that are already under way in federal agencies. Companies with products and services that can enhance e-government in any manner should move quickly to take full advantage of the market opportunities being created. Atlantic Synergies is prepared to help.