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Three solutions:

Atlantic Synergies offers three basic solutions that will enable you to assess the likely benefit of expanding to a larger presence before deciding whether to acquire your own facilities and to hire a full-time sales force.

Solution 1: Direct Sales
On behalf of your company, Atlantic Synergies will qualify sales prospects, identify decision-makers, analyze prospect needs, make cold calls (e-mail, telephone, mail), attend trade shows and conferences, meet customers and make presentations, conduct customer follow-up and pre-sales tech support, prepare proposals, close sales, provide activity reports, and be your local interface with the customer. These activities will help you produce revenue while raising your business profile in the US marketplace. In this way, you will have the benefit of a local sales office in the US, with a basic level of sales activity for your product or service, at minimal cost and commitment.

The resources that Atlantic Synergies will apply in conducting this activity are:
An experienced high-tech sales team that is well-connected, both in Washington, DC and in New York,
A pre-sales technical advisor with in-depth knowledge of telecom and information technologies,
Complete local logistics (office, telephone, computers, etc.)

Pricing for Solution 1 includes a monthly retainer, plus commission based on volume of sales.

Solution 2: Channel Sales
Atlantic Synergies will look for distributors/resellers for your product or service. This service will give you the benefit of the network of contacts we have established in WDC and NY as we help you select distribution partners. We will help you through the negotiation processes in order to ensure a beneficial result. We will be your US sales channel, serving as your interface with your US distributors.

Resources that will be applied on your behalf in conducting this activity are similar to those described above in Solution 1.

Pricing for Solution 2 includes a monthly retainer, plus commission based on sales generated by the distributors/resellers (at a rate lower than that required by Solution 1). If you select a package that includes both Solutions 1 and 2, there will be a reduction in the combined monthly retainer.

Solution 3: Reseller to the US Government
In order to fully benefit from the special access to federal government contracts as a woman-owned small business, all sales must be through Atlantic Synergies serving as a reseller. This sales activity will start 6 months after the beginning of Solutions 1 or 2, because:

  1. Atlantic Synergies needs to evaluate the product and its potential success in the US marketplace before starting a sales campaign to the US government.
  2. References are usually needed for products and services in the private sector before sales may be made to the government,
  3. The sales cycle is usually longer for selling to the US government.

A reseller agreement will be negotiated that reflects the fact that prices for products and services sold to the government generally must be lower than for those sold to the private sector. Solution 3 is available only as an addition to Solutions 1 or 2.


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